Wear Pink for Breast Cancer Awareness Month

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October is Breast Cancer Awareness Month. This annual campaign colors our world pink for one month every year to increase awareness of the disease and promote screening and early detection.

1 in 8 women will be diagnosed with breast cancer in their lifetime.

Click here to create an early detection plan and learn more about self-exams and mammograms.

The third week of October is designated as Male Breast Cancer Awareness Week to bring attention to an often overlooked population affected by the disease.

Pink and the pink ribbon are international symbols of support for the cause. More and more jewelers are spotlighting their pink gems and even releasing special collections specific to breast cancer awareness.

Wear your pink this October! 

Photo: a rough pink diamond from Australia


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