GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2013-03-26

March 26, 2013 Alex


GemFind Weekly Newsletter

March 26, 2013


In This Issue
Senate Votes in Support of Online Sales Tax
Exceptional 75-Ct. Pear-Shaped Diamond Highlights Sotheby’s NY Sale
Demand for diamonds as a commodity is still present and has not lost its image
Will Diamond Rings Double Down On Relationships?
Two passions now linked
Sale event success factors
How Jewelers Can Capitalize on the Pricey Proposal Trend
Is 3-D Printing the Future of the Jewelry Industry?
8 Web Form Ideas to Increase Conversions
8 Tricks of the World’s Best Salespeople
Jewelers of America Launches Jewelry Jobs Board


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Join us for a special Webinar tomorrow, Wednesday, March 27, 2013 at 12-1pm PDT ( 3-4pm EST).

Reserve your Webinar seat now at: 
We all know how important a website is to your business’s online marketing strategy. Having a website alone isn’t enough to get great results. Website needs to not just exist, it needs to perform. It needs to attract visitors, educate them, keep them engaged and convince them to take action. Please join us and we will show you what we have been doing and how we can help to take your online presence to the next level.

If you can’t make it, feel free to Give us a call at 800-373-4373 for a one-on-one free and no obligation evaluation of your web presence.

Senate Votes in Support of Online Sales Tax

By Rob Bates                                   JCK                                March 25, 2013        


On March 22, the United States Senate overwhelmingly voted in support of the Marketplace Fairness Act, a bill that would require online companies to collect sales tax. The vote was 75 to 24. 

The vote doesn’t mean the bill has passed the Senate, as the Senators didn’t vote for an actual bill, but for “a non-binding resolution [that] does not have the force of law,” says Christina Mulka, >>>

Exceptional 75-Ct. Pear-Shaped Diamond Highlights Sotheby’s NY Sale

By Jeff Miller                                                   March 25, 2013        


Sotheby’s New York annual spring auction of Magnificent Jewels on April 17 will offer 400 lots and a combined presale estimate in excess of $35 million. The centerpiece of this sale is an exceptional 74.79-carat, D, VVS1, potentially flawless, type IIa,  pear-shaped diamond with a presale estimate of $9 million to $12 million. >>>  


Demand for diamonds as a commodity is still present and has not lost its image

By Vladimir Malakhov                     Rough&Polished                    March 25, 2013  


The diamond industry is not just mining rough diamonds and manufacturing polished. It is also trade in these gemstones. While there is its retail end to do the job when it comes to public at large, many jewelers, investors, collectors or buyers seeking something special turn to those in the industry who are able to satisfy their requirements – companies offering buying services based on their expertise. >>> 

You are Invited to Attend an Exclusive GemFind Network Webinar on Wednesday March 27th at 12:00 p.m. PACIFIC. 

Attend this Webinar and get up to $500 off a new website to maximize the effectiveness of your GemFind Applications. 
Special pricing for Upgrading your tools  
(Only if you attend this Webinar)


  Please click on the link below to register

  • Learn more about The GemFind Network and your Vendor’s Virtual Inventory.
  • Preview all of the latest GemFind Apps, Products & Services.
  • Online Marketing, Social Media, SEO, SMO and SEM will also be covered. Is your company building your online web presence and driving social traffic to your website?
Incorporate Your Vendor Products to Your Site


GemFind Diamond Link

Will Diamond Rings Double Down On Relationships?

By stonechicky                      Israeli Diamond Industry Blog                         March 21, 2013  


In the time between two people meeting and eventually committing to spend the remainder of their lives together, there are many steps along the way, and each of these steps represents a new level of intimacy. There’s the barrier broken when you make peace with a partner’s pets and parents. >>> 

Two passions now linked

By Michelle Graff                      National Jeweler                  March 20, 2013  


With the state of publishing what it is today-a gaping online maw for information provided by smaller and smaller editorial staffs-it’s not often that I really get to sit down with somebody and hear, in detail, about a project for which they feel genuine passion. But I had that chance last week with Koppel, and I’m glad I took advantage. >>> 

Sale event success factors
By Bob Epstein                                                       Southern Jewelry News                                       

So you’re thinking about running a sale event in your store. Maybe you want to move dated or slow moving inventory. Maybe you need to increase store traffic. You might even be thinking about retirement and closing your store. All good reasons for a sale. So, if you run a sale, how well will it do? What impact will it have on cash flow and your bottom line? >>> 

How Jewelers Can Capitalize on the Pricey Proposal Trend
By Daniel Ford                                              JCK                                           March 23, 2013             

I thought I had enough to worry about with the rising trend of nontraditional engagement rings. Or the possibility that someone would ask me to marry her, causing me to have to wear a “man-gagement” ring. >>>   

GemFind’s New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers


The new 2013 version of GemFind’s popular Ring Builder® website tool for jewelry retailers and diamond dealers – has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler’s new or existing website with all the social sharing features. 


ring builder new

One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler’s website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within New settings and diamond suppliers will be continually added.


Call us today at 800-373-4373, for a free consultation and demonstration of GemFind’s customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. 

Is 3-D Printing the Future of the Jewelry Industry? 

By Stephanie Schaefer                                       JCK                                       March 25, 2013    


Although Kimberly Ovitz debuted her 3-D printed jewelry at this winter’s New York Fashion Week, you don’t have to be a famous designer to use the inventive technology. “As the models were going down the runway, Kimberly Ovitz’s jewelry pieces were instantly launched on Shapeways,” Elisa Richardson, PR manager of Shapeways, says. >>>

8 Web Form Ideas to Increase Conversions

By Kevin Webster                Web Marketing Today                  March 21, 2013


Converting web visitors to leads is critical for businesses. Utilizing simple techniques to enhance the quote request, contact us, or other frequently used web forms increases the likelihood that a visitor will respond. Here are nine ideas in the form of real world examples that might help increase your conversion rate. >>>   

Featured GemFind Designer

Omi PrivĂ© designs join the passion of superior craftsmanship with the ultimate beauty of fine rare gemstones. As purveyors of the world’s greatest rarities, we select only the finest gemstones of unsurpassed quality for our fine jewelry designs. Each stone is carefully cut and polished to depict its utmost brilliance. The jewel is then studied to envision the design that will best showcase its individual splendor. Every Omi PrivĂ© piece is handcrafted in the United States, and exceeds the most exacting standards. >>> 

8 Tricks of the World’s Best Salespeople
By Mike Michalowicz                      OPEN Forum                         March 25, 2013   

Have you ever had to buy something, like a car or kitchen appliance, but were dreading it because you didn’t want to deal with a heavy-handed sales pitch? Sure enough, when you finally go in to buy something, you somehow end up walking out not with the value-priced item you went in for, but for your wish-list item with all the bells and whistles. How did the salesperson do that? >>>  

Jewelers of America Launches Jewelry Jobs Board

Jewelers of America                                               March 21, 2013

Jewelers of America (JA), the national trade association for businesses serving the fine jewelry retail marketplace, now features a Jewelry Jobs Board at its website,, designed specifically to connect employers and talent in the jewelry industry.  >>> 

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