GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2013-02-26

February 26, 2013 Alex


GemFind Weekly Newsletter

February 26, 2013


In This Issue
2013 Oscars red carpet jewelry: Chasing ice
Brussels Theft is A Warning Sign
EU releases Kimberley Process Certificate numbers of diamonds stolen
A League of Their Own
The other side of the Internet
Keep Calm: The Defense Industry Wants Diamonds
Jewelry Trends at the 2013 Academy
4 Ways to Annoy Your Customers
Making Sales Presentations
How to Avoid Complacency in Your Small Business


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It feels like 2013 is moving very fast.  Before we know it JCK will be here.. and unless you make the decision to improve your website and to profit from the online marketing channels, another year will slip by.  Give us a call at 800-373-4373 for a free and no obligation evaluation of your web presence, and to learn about our new responsive website design with full access to the JewelCloudand our new online marketing programs for both retailers and jewelry brands.  Mention this newsletter and receive up to $500 off a new website or embedded link application —

Offer valid through the end of February.. 


Need more traffic to your website?

Need more traffic to your website in 2013?

Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed. 
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good. 
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help…
Download a free brochure, please Click Here



call us at 800-373-4373

2013 Oscars red carpet jewelry: Chasing ice

 By Vicki Hyman                                         February 25, 2013      

There were precious few sit-up-and-take-notice fashion moments at the 2013 Oscars, but upon closer inspection, Hollywood’s leading ladies did indulge in some jaw-dropping gems, most notably Jennifer Garner , who accessorized her magenta Gucci with some massive ice: >>> 

Brussels Theft is A Warning Sign

By EDAHN GOLAN               Idex           February 21, 2013  

A team of eight entered the airport grounds through an open gate along the perimeter of the airfield, drove quickly under the cover of darkness to the passenger plane, reaching it after the goods were already. >>> 


EU releases Kimberley Process Certificate numbers of diamonds stolen in armed robbery at Brussels airport

By Alex Shishlo                                 Rough&;Polished                              February 26, 2013        


The European Union has released the Kimberley Process certificate numbers for parcels of rough diamonds that were stolen by gunmen from the hold of a Swiss-bound aircraft at Brussels International Airport on February 18. >>> 

GemFind Diamond Link

A League of Their Own                                              Rapaport Magazine – February 2013               

Each auction season, while Christie’s and Sotheby’s garner sparkling headlines, thousands of pieces of beautiful, wearable and signed pieces of jewelry are being offered at the second-tier auction houses.These firms, including three with pedigrees as old as the megahouses, offer expert advice, viewings, estimates, certification and the whole range of back-office support – just like the big boys  >>> 

The other side of the Internet 

By Chuck Koehler                             Southern Jewelry News                         February  2013              

In this day and age, the internet is just a necessary evil that all business owners have to live with on a day to day basis – whether we want to or not.  Over the course of the last year, I’ve become quite the website snob.  I see so many companies with websites that are horrible.>>> 

Keep Calm: The Defense Industry Wants Diamonds
By stonechicky                 The Israeli Diamond Industry Blog              February 25,2013                

The synthetic diamond industry has some veteran diamantaires worried. If precious gems can be manufactured in a laboratory from scratch – or the molecular equivalent of – then they can be reproduced ad infinitum. Theoretically, you could flood the market with synthetic gems and the unlimited supply of diamonds would drive prices down. >>> 

GemFind’s New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers


The new 2013 version of GemFind’s popular Ring Builder® website tool for jewelry retailers and diamond dealers – has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler’s new or existing website with all the social sharing features. 


ring builder new

One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler’s website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within New settings and diamond suppliers will be continually added.


Call us today at 800-373-4373, for a free consultation and demonstration of GemFind’s customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. 

Jewelry Trends at the 2013 Academy Awards

By Carly Wickell,               Guide                        February 24, 2013    


The 2013 Oscars red carpet was packed with fashions reminiscent of classic Hollywood, but gowns varied widely, from neutrals to brights and from simple lines to, well… fluffy. Jewelry was a mix, as always, with much of it delicate in appearance (but not in price). Vintage jewelry took top honors, some draping with an almost fluid look. >>> 

4 Ways to Annoy Your Customers

By Kathleen Fealy                        Web Marketing Today                    February 22, 2013


Good business intentions don’t always succeed. Most commercial website owners want to capture leads and offer assistance to their visitors. But some inadvertently end up annoying these visitors by offering help too early or through annoying chat boxes. >>> 

Featured GemFind Designer


In 1989, Isaac Reiss founded the I. Reiss Collection in New York and established a place in the industry with the creation of a high-end fine jewelry line.  From its inception, the collection has featured the latest trends and the most innovative styles which transcend time.  >>>  

Making Sales Presentations

Entrepreneur                                   Feb. 24, 2013   

Your cold calls and follow-up efforts have paid off, and you have made an appointment to visit a prospect in person and make a sales presentation. How can you make sure it’s a success? Four elements determine whether or not a sale will be made: >>>  

How to Avoid Complacency in Your Small Business Marketing

By Laura Lake                       Guide                          February 25, 2013     

Complacency causes stagnation, once a business becomes stagnant in reach prospects and new customers it’s only a matter of time before you can no longer afford to pay the fixed costs and your business at last collapses under its own weakness. Complacency might be tempting, but it is also inevitably lethal to any business in the long run. >>> 

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