GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2012-09-04

September 4, 2012 Alex


GemFind Weekly Newsletter

September 04, 2012


In This Issue
Rubel & MĂ©naschĂ©: Hopefully, summer will ease everyone’s fears
Leading names in the diamond and jewellery industries unite
Bet on Bling, But Not With Diamond ETFs
The 5 Worst Customer Service Mistakes
Saving legal Face
Creating Your Company’s LinkedIn Profile
Why, Lindsay, Why Diamonds?
What is Cubic…Zirconia?
It’s Not Too Early to Think About a Diamond Ring for the Holidays,
So Says King of Jewelry
Create a Content Strategy


Join Our Mailing List


Labor Day weekend brought the end of a pretty nice Summer, and it’s now the official
start of a new school year.  If your thinking of improving your online presence,
September is really your last window to do a new website and have it ready
in advance of the holiday season.  Give us a call at
 800-373-4373 for a no obligation review of
your web presence and to learn more about our comprehensive online marketing solution.


From September 8-10, GemFind will be in Dallas, Texas at the Smart Show.  If
you’re in the area, we encourage you to stop by our booth and to attend the speaking engagements of
Alex Fetanat on Friday, September 7th at 9am to learn the Top 10 website tips for
the holiday season, and of Suereea Mathews on Saturday September 8th, 10:15am to
learn about optimizing your Social Media for the holiday season.

Please attend a Free Webinar tomorrow Sept 5th at 12 PM Pacific to learn more
about GemFind services. To register, Please click here

Visit GemFind (Alex Fetanat, President) @

Rubel & Ménasché:
Hopefully, summer will ease everyone’s fears

By Vladimir Malakhov                   
04, 2012     


Stephan Wolzok, CEO of Rubel & Ménasché specializing in the supply of high-quality
diamonds, described the situation in the French market in his answers to the questions
from Rough&Polished. Could you say a few words about your company for our readers?

Leading names
in the diamond and jewellery industries unite



Mouawad, the legendary luxury jeweller and watchmaker, together with Premier Gem
Corporation, the prestigious New York based diamond house and DTC Sightholder announced
the establishment of “Premier Diamond Alliance”.



Please Visit Our Website

Bet on Bling, But Not With Diamond

By Aaron Levitt      
         Aug. 30, 2012     


In response to the global financial crisis, investors have taken a real shine to
physical assets and precious metals. As the various fiscal, monetary and growing
public debt pressures have taken hold of the economy, gold has become the de-facto
safe-haven holding in many portfolios.

GemFind Diamond Link

The 5 Worst Customer Service

By Tom Rieger   
        August 31, 2012      


More than any other department in a business, customer service is subject to a slew
of competing priorities and pressures. Control costs and making customers happy.
Uphold policy while being a customer advocate. Try to upsell but stick to your average
handle time. The list goes on and on. >>> 

 GemFind New Canadian
Diamond Vendor 

Saving legal Face

Michelle Graff      
         National Jeweler
August 28, 2012   


I feel the need to confess something right here and now. I personally don’t like
Facebook. I just can’t delude myself into thinking that anybody actually cares what
brand of syrup I bought at the store this morning (yes, this was an actual post
by one of my “friends”), what cute thing my cat did today (I don’t own a cat, as
I don’t like pets either, but this seems to be a common theme) or how tired I am
at the of the day.

GemFind’s New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement
Rings for Jewelry Retailers


The new 2012 version of GemFind’s popular Ring Builder® website tool for jewelry
retailers and diamond dealers – has unique new features. The new Ring Builder®
allows users to superimpose loose diamonds on to the ring that they are configuring
online. This fully ecommerce capable web application is a must-have for all jewelry
retailers and it is customizable providing seamless integration into any retail
jeweler’s new or existing website. 


ring builder new

One of the highlight features of the new Ring Builder is that the consumer,
while shopping on the local retail jeweler’s website, can virtually superimpose
any one of 10 different shaped loose diamonds directly onto one of more than 400
prospective engagement ring styles from Unique Settings of New York. After the ring
is virtually configured, the user can then select from tens of thousands of certified
loose diamond being supplied from any number of diamond vendors within
New settings and diamond suppliers will be continually added. more… 


Call us today at 800-373-4373, for a free consultation and demonstration of GemFind’s
customized website tools which are guaranteed to help you grow you business in a
cost effective and consistent manner. 

Creating Your Company’s LinkedIn Profile
By Ted
     Sep. 04,2012   

LinkedIn company pages are like a personal profile for your company. Your company
page is a mini-website for your company, but it’s located on LinkedIn so it’s easy
for LinkedIn members to find. Your company page will always appear when a member
types your company’s name in LinkedIn’s search box on the home page or on the “companies”
link on the top toolbar. >>> 

Featured GemFind Designer

E Wolfe & Co was established
in London in 1850. From the start we have had a strong emphasis on quality and consistency.
Well into the 20th century we were the leading Tiara makers. We are proud to have
made two Royal crowns. Wolfe is known in the worldwide jewelry community as a straight-forward
company to deal with. Most of our business is in the special order category. Being
around for such a long time we have made almost every kind of jewellery and delivered
the right product, on time, for discriminating and quality conscious retailers,

Why, Lindsay, Why Diamonds?

By stonechicky         
       The Israeli Diamond Industry Blog      
        Sep.03, 2012

With the kind of money they make, successful Hollywood actresses can buy just
about any piece of jewelry they darn well like. And frankly, even that is not necessary.
Just bat an eyelash in the direction of the pop music producer of choice and you
can probably have said piece of jewelry delivered to your door on demand. 


What is Cubic Zirconia?   

By Carly Wickell                                         Guide

Cubic zirconia is an inexpensive diamond substitute. Also known as CZ, cubic zirconia
is synthetic, which means it is created in a laboratory. Commercial production of
CZ began in the 1970s. Terms used to describe substances that are used to mimic
another are faux, fake, imitation and simulant, but cubic zirconia only becomes
a problem-purchase when it is misrepresented as a diamond or other gemstone. >>>  

 It’s Not Too Early to Think About a Diamond Ring for the Holidays,
So Says King of Jewelry 

By Pauline         

         Sep. 03, 2012

It’s late summer and much of the country is still basking – or is it baking? – in
some pretty warm or downright hot weather. Still, like or not, the holidays will
be here before we know it and so will all kinds of special events.

Need more traffic to your website?

Need more traffic to your website?

Getting ranked on the search engines is not
a simple task and you need to be well versed as to how the search engines work and
what to do to make sure your site gets indexed. 

You could have the most beautiful website
with all the products in the world, but if you have limited visitors, its not going
to do any good. 
GemFind performs Search Engine Optimizations
exclusively for the jewelry industry. We have proven track record and can show you
what we have done for other clients. Please contact us if we can help…
Download a free brochure, please
Click here  



call us at 800-373-4373

Create a Content Strategy
By Laura Lake               Guide

Content is seen as the force multiplier when it comes to marketing. It has an impact
on social media marketing, search engine marketing and public relations. Just look
at how a content strategy works with your marketing efforts: Social Media Marketing
– Content fuels your social media efforts, because without content social media
is like having a vehicle with no fuel – it’s just all show, with no go.

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