GemFind Newsletter 11-24-2015

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GemFind wishes you a happy Thanksgiving!  We can’t help but be thankful for our clients and all of the rewarding work 2015 has brought.

Please contact our team to learn about theme-based and e-commerce websites, responsive jewelry industry tools, digital marketing and more, in anticipation of a busy holiday season and successful 2016.

 

 
 

JewelCloud® The Future of Retail Jewelry 

Contact GemFind today at

 1-800-373-4373 or email info@gemfind.com

  Learn more about JewelCloud®

         
 

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Jail Time for Kansas Jeweler Who Purchased Stolen Jewelry
Logan Sachon      JCK          Nov. 23

In June, Dasher pleaded guilty in U.S. District Court to one count of transporting stolen goods. He admitted to purchasing jewelry stolen during home invasions and melting the jewelry to form scrap gold, which he sold to gold wholesalers Pop Gems International, Gold Empire, and Coinex Inc. in Los Angeles. Dasher was sentenced to one year and one day in federal prison plus a forfeiture money judgment of $130,000.

 
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IDC Unveils New Website to Aid Grasp of Diamond Terminology
Diamonds.net                 Nov. 23

The International Diamond Council (IDC), a trade body that formulates globally recognized standards for diamond grading and nomenclature, has launched a new website to aid users’ understanding of naming diamonds and terminology. The site enables downloading the IDC’s rules on describing precious stones in English, German, Russian, Arabic and Chinese, the council said in a statement November 20.

 
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Forevermark Launches ‘Seize the Day’ Campaign
David Brummer    IDEX       Nov. 24

In a bid to increase consumer demand this holiday season, Forevermark, the De Beers diamond brand, has launched the “Seize the Day” campaign.  The campaign, which is targeted at men, uses different lines shown in black font on a white background, and also displaysdiamond jewelry pieces. The lines include, “Marry Me Sounds So Much Better Than Just Merry Christmas,” and

 
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Why We Shouldn’t Get Freaked Out About the Number of Jewelers Closing  Rob Bates    JCK      Nov. 19

Two weeks ago, we ran the latest statistics from the Jewelers Board of Trade, which showed, as they have for the last few years, a large number of jewelers shutting down. That is sad and alarming. But it also reflects the structure of our industry. We are seeing a lot of independent jewelers close simply because there are a lot of independent jewelers.   

Who Are In JewelCloud®?
GemFind Newsletter weekly presents A Member Profile

Two-tone engagement rings are the hottest new trend. Vanna K has joined this revolution, adding her own beautiful twist. In this featured two-tone beauty, you see rose gold united with white gold in an extraordinary design that is classic Vanna K craftsmanship. 

*For more information about listing Vanna K products on your website or Facebook, please contact GemFind at 1-800.373.4373

Tacori, Artcarved, Hearts on Fire, Parade, KIM International, Le Vian, Gem Platinum

3 holiday safety tips for customers        
 
National Jeweler                      Nov. 24
    

The Jewelers Security Alliance already has reviewed the seven most common mistakes jewelers make in their stores when it gets crowded with shoppers in November and December. Now, here are three tips from Jewelers Mutual Insurance Company that retailers can follow and share with customers to help keep them safe 

 
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Online traffic increases significantly
during the holiday season

*No Monthly Payment till Jan 2016

 

 

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The Second Biggest Diamond Ever Was Just Discovered, And It’s Gorgeous (Photos)

Sean Levinson    Elite Daily    Nov. 23

In a statement, Lucara Diamond CEO William Lamb said,  The significance of the recovery of a gem quality stone larger than 1,000 carats, the largest for more than a century… cannot be overstated. Botswana’s diamond industry is responsible for 75 percent of the money the nation earns in foreign exchanges and accounts for 30 percent of its gross domestic product, CNBC reports.

 
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Valuable Jewels And Watches At New York Art, Antique & Jewelry Show
Anthony Demarco       Jewelry News Network    Nov. 19

The event boasts more than 80 international exhibitors showcasing more than 30,000 items, including more than a dozen exhibitors with millions of dollars worth of jewels and watches on display. Among the featured jewels are an 18.5-carat untreated Kashmir sapphire ring valued at $6.5 million and Pope Paul VI’s diamond cross and diamond ring.

 
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Egyptian queen’s necklace could fetch $4.6M

Hannah Connorton  National Jeweler  NOV. 23

A platinum and diamond necklace made in 1939 for Queen Nazli of Egypt will be up for auction early next month and is expected to fetch as much as $4.6 million. Made by Van Cleef & Arpels, the Art Deco necklace is set with more than 600 round and baguette diamonds weighing a total of 217 carats and arranged in a sunburst motif. 

 
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7 store security tips for the holiday season
  Michelle Graff            National Jeweler     Nov. 23  

For many jewelers the weeks to come will, hopefully, be a time when their stores are crowded with holiday shoppers. While increased sales are great for a store’s bottom line, the long hours associated with waiting on more people can lead to jewelers cutting corners or making mental mistakes when it comes to security procedures-

 

 

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10 Holiday Marketing Resources for Local Retailers
  PAUL CHANEY  Web Marketing Today             Nov. 23    
With Small Business Saturday taking place this weekend and Christmas, Chanukah, and other winter holidays following closely on its heels, retailers are pulling out all the stops to get traffic to their websites, footfall into their stores, and, most importantly, dollars into their registers.
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