Category Archive for "Blog"

DiamondLink GemFind Blog

Why You Should Have a Virtual Diamond List on Your Website

Loose diamonds can be easily managed using a virtual diamond list, such as the DiamondLink® platform. This virtual inventory of loose diamonds allows your jewelry store customers to search for the diamond of their dreams based on shape, cut, color,

Read More
on-page seo search engine

Why You should Care About On-Page SEO

There has been a great deal of discussion in recent years about the importance of your businesses having a website. For those non-believers, the time has been upon you. Even if you feel like your jewelry store is doing fine,

Read More
jewelry products

The Benefits of Having products on your Jewelry Website

The cloud continues to provide ways that make marketing much more efficient. Your jewelry products will likely reach a larger market if you showcase them online rather than only displaying them in your physical store. Here are some of the

Read More
Facebook marketing strategy

Why You Should Like Likes on Facebook

It is no secret that social media is now a part of all of our lives; even for those of us who don’t really understand what all the fuss is about. Business has to keep up with the times or

Read More
jewelry store social media

Which Social Media Platforms Should Your Jewelry Store be Using?

Social media is one of the golden tools of this century that can accelerate lead generation. If you’re curious which social media platform will work best with your jewelry store, it’s a mix of the usual suspects, depending on the

Read More
jewelers website effective

What Makes a Retail Jewelers Website Effective?

What Makes a Retail Jewelers Website Effective? GemFind has been building websites for the jewelry industry for over 15 years which is a century in terms of the internet. We have seen websites go from all text websites with gif

Read More
Happy Employees Holidays GemFind

How to Keep your Employees Happy During the Long Holiday Hours

One of the most important cornerstones of success for any jewelry company big or small is the success and happiness of that company’s employees. Expressions like “Invest in your employees, and they will invest in your company.” or “We are

Read More
website engagement Gemfind blog

How to Increase Engagement on your Jewelry Website – Part 2

After reading our previous blog, and deciding on a layout that works and you’ve clearly defined the steps you want your visitors to take, the next step in increasing website engagement is to create something with inherent value to your

Read More
website engagement Gemfind blog

How to Increase Engagement on your Jewelry Website

Website engagement is a very important part of how much ROI you get from your jewelry site. It is typically measured in terms of how much time visitors spend on your site, how much of their time is spent actively

Read More

How to Choose the Best Keywords for your Online Jewelry Store

When it comes to search marketing, keyword research for a jewelry retail website is a high value activity. The process provides much-needed insights about search volumes and competition around particular keywords. In turn, this allows you to plan and implement

Read More